Internet Marketing
Survey: Older Generations Embrace Mobile As Local Shopping Companion
Conventional wisdom tells us that younger generations trump older generations in their use of mobile devices during the local purchasing process. While teenagers use their…
420 Dilemma? Marijuana Emerges In Local Search
Today marks the first time that April 20th — known amongst pot smokers as “420” and frequently celebrated with smoking parties — is a legally observable…
New Google Maps “Digital Timeline” Shows Street View Images Dating Back 7 Years
Google Maps has launched a cool new feature for its Street View images that lets you see past pictures of various landmarks dating back seven…
Does Google’s Review Count Inflation Give Them An Unfair Advantage In Local Search?
We all know that monitoring online reviews is important for online marketing; but lately, it seems that not all reviews are created equal. In fact,…
Recce’s Cool Animated 3D Maps Now Available Via SDK
I’m a big fan of independent mapping platform Recce. The company has created a unique, animated UI that’s very different from those offered by Apple,…
Content Free: 25 Percent Of Google+ Reviews Are “Empty”
Investment firm Piper Jaffray has started tracking and comparing Google+ and Yelp reviews. For its inaugural report, the firm looked at a “snapshot of 950…
Yelp Reports Q1 2014 Net Revenue At $76.4 Million, A 66% Growth Over Last Year’s Q1 Earnings
According to Yelp’s Q1 2014 earnings report, the company’s net revenue for the quarter totaled $76.4 million, representing a 66 percent growth over first quarter…
How To Build A Local Brand Through Online Marketing
The terms Brand and Brand Marketing are usually associated with large businesses. Having a brand is seen as something significant — something that only businesses…
Google Maps App Now Showing Uber Ride Options, Lane Navigation, Offline Maps
Google Maps is rolling out a number of new features for its iPhone and Android app today, including an integration with Uber, the transportation company…
Research: 56 Percent Of “On The Go” Searches Have Local Intent
ComScore recently found that 78 percent of local-mobile searches resulted in an offline purchase (usually in a few hours). New consumer data from research firm Ipsos…
