BING
Bing Ads Auction Insights Now Available Globally
Auction Insights, the Bing Ads tool that helps advertisers compare performance to other advertisers on the platform, is now available in all markets. First launched…
Bing Ads Offers Search Insights For Mother’s Day Marketers
Did you know that Mother’s Day ranks third in consumer spending after Christmas and Back-to-School among retail holidays in the U.S.? Last year, it edged…
Competitive Bid Opportunities Arrive On Bing To Help Advertisers Analyze Themselves Against Rivals
Over the past six months, Bing has helped advertisers spend more effectively, not necessarily by offering more ad options or units, but by adding better…
Bing Offers Link To Order Food Online From Your Favorite Restaurants
Bing announced you can now order food from restaurants by clicking on the “order online” button within the Bing local search results. Bing said it enabled…
It’s A Trap! Avoid These 4 Pitfalls In Paid Search
Search Marketers. PPC Legends. Remember the days when we were using Overture or GoTo’s bid management tool to advertise in search engines? No? I’m dating…
New Bing Ads Editor Version (10.7) Now Available
Today, the latest Bing Ads Editor, the indispensable desktop tool for (PC users only) managing campaigns, is now available with several new features. Here’s a…
The Shifting World Of Search: Predictions For 2015 And Beyond
When the Greek philosopher Heraclitus said, “The only thing that is constant is change,” he might as well have been talking about the ever-evolving world…
Bing Listens: New Site Serves As A Suggestion Box For Bing Users
Bing is looking for feedback from its users and has launched a virtual suggestion box to make it happen. The new site is powered by…
Report: Brands May Lose 10K to 60K Visitors Per Month To PPC Trademark Bidding
Monitoring firm BrandVerity has released its fourth-quarter look at how brand terms are targeted in paid search across the major networks. The company monitored the…
Bing Tests New “Favorites” Feature That Lets Users Bookmark Images
Bing is testing a new “favorites” feature that lets users bookmark images when signed into their Bing accounts on a desktop. According to the announcement,…