SEO
Yandex, Russian-Based Search Engine, Adds Mobile-Friendly Label To Search Results
Yandex has added the mobile-friendly label to their mobile search results, for pages that meet their mobile-friendly criteria. The Russian Search Tips blog reported on…
What Bernie Sanders Can (Kind Of) Teach Us About SEO In 2016 & Beyond
Full disclosure: I love Bernie Sanders. I think he’s a smart, principled guy. He was also the subject of my favorite SNL skit this year;…
SEO For Featured Snippets Leads To Big Gains
Note: This piece with co-authored by Cheryl Jones. The way customers search has changed dramatically, particularly in recent years, with the growing popularity of voice…
The Yahoo Directory Is Finally Absolutely Dead
We knew it was coming: the Yahoo Directory is now officially offline. Going to dir.yahoo.com now redirects you to aabacosmallbusiness.com. Yahoo has closed down one…
10 Ways To Calm The Chaos Of Content Marketing
The right message, in the right place, at the right time, to the right audience. Content marketing doesn’t have to be painful. Want to know…
Google To Penalize Sites Using Deceptive Mobile Traffic Networks
Last month, Google warned webmasters against using sneaky mobile redirects, either intentionally or unintentionally. Google’s Search Quality Senior Strategist, Andrey Lipattsev, participated in a Google…
Our SERP Sentiment Score For A Person’s/Brand’s Online Reputation
It’s something all companies fear: You Google your brand name, and right on the first page are negative Google reviews, a low Yelp score, damaging…
Google Received More Than 65 Million URL Takedown Requests In The Past Month
The number of URL copyright removal requests sent to Google continues to climb at a rapid rate. According to its latest transparency report data, Google…
What To Do When Traffic Doesn’t Equal Sales
Attend any SEO conference and the conversation around metrics and KPIs inevitably comes up. What should I measure? How do I calculate ROI? How do…
2016: Manual Link Building & SEO
We’re edging ever closer to 2016, and already prediction posts are publishing. Recently, hoopla around manual link building arose when a 2016-focused post predicted its…