SEO: Mobile Search
Only 6% Of Top 100 Fortune 500 Companies Have Sites That Comply With Google’s Mobile Requirements
Last month at the SMX Advanced Conference in Seattle, the head of Google’s webspam team Matt Cutts briefed the audience on the importance of mobile…
In-House Mobile SEO — Why Is It So Difficult?
As the growth of mobile charges on, mobile search optimization becomes an increasingly important skill for an in-house SEO to possess. If you are an…
The Definitive Guide To Technical Mobile SEO
At SMX Advanced, I moderated a panel about technical SEO. Google’s Maile Ohye spoke about SEO best practices for technical implementation of mobile sites based…
What It Takes To Create A Winning Mobile SEO Strategy: 5 Questions With Humana’s Mobile Manager
According to a study conducted by Pure Oxygen Labs earlier this year, Humana was one of only six top 100 Fortune 500 companies whose website…
The Challenge Of Getting Mobile SEO Right When Google Is Inconsistent
The Getting Mobile SEO Right, Because Now Google Really Cares session at SMX East had a stellar group of presenters including Google’s Pierre Far, Resolution…
Local Search Advantage: SEO, Linkbuilding, Voice Search, Mobile Wallets & More
Mobile search is now approaching 60 percent of all queries, and a substantial percentage of those queries carry local intent. It’s critical now for all…
Retailers Can Now Sell Paid Search In Their Apps With Point Inside StoreBoost
In-store marketing solution Point Inside has launched a search marketing program for retailer apps. The company calls it “StoreBoost.” As the name suggests, it enables…
Google injects more context into micro-moments
More than a year has gone by since Google introduced the concept of micro-moments, which Google defines as times “when people reflexively turn to a…
Up Close @ SMX: Making Mobile SEO Perform For You – Design, Approach & Speed
Mobile SEO is very different from desktop SEO; therefore, ensuring you take the right approach to implementation is critical to success. This was the overarching…
Beat Google’s Mobile Experience Algo (And Help Mobile Searchers) With These Two Tools
Over the years, we’ve seen Google focus quite a bit on mobile user experience. The search giant treats mobile searchers differently, serving them different search results…